I'm Syed Ammad, a Business Process Automation Consultant based in the Netherlands. I help companies design and automate their workflows using Make, Zapier, Power Automate, and the full Salesforce stack. 9+ years delivering across Europe, the US, UK, Canada, and Australia.
Tools and platforms
Trusted by clients
Companies bring me in to map, design, and automate their business processes. Whether the right tool is Salesforce, Make, Zapier, or Power Automate, I focus on what actually works in production.
Based in the Netherlands. Currently at GoodHabitz, owning the Salesforce platform across 30+ countries. Across my career I've delivered for clients across Europe, the US, UK, Canada, and Australia.
Verified feedback from Upwork. Direct quotes, unedited.
"It was really nice to work with Ammad. He stayed available for me anytime and we had several meetings to go over the different important points of my project together. He did not even count this time in the final payment. Ammad is really professional and a good listener. I recommend him for sure!"
"Always great to work with Ammad. His response time is super fast and he has extensive Salesforce Skills."
"Ammad is a very equipped and highly skilled SF developer. Would work with him any time again."
"We look forward to continuing to work with Syed! He is a fantastic contact for Salesforce Programming and really works to understand our needs and help us find our best solutions."
Verified Upwork feedback · View full profile
Six specialisations across business automation and Salesforce, built on 9+ years of delivery.
End-to-end workflow automation using Make, Zapier, and Power Automate. Invoicing, HR onboarding, operations. Mapping the process, building the automation, making it reliable in production.
Learn more →Multi-tier, multi-region CPQ. REST-driven order activation. Apex re-architectures that move revenue accuracy in the right direction.
Learn more →Sales Cloud, Service Cloud, Experience Cloud, Financial Services Cloud, and Field Service Lightning. Greenfield builds and system maintenance.
Learn more →Triggers, batch, async Apex. Lightning Web Components with proper state. Clean code with tests that actually mean something.
Learn more →MuleSoft Anypoint Platform, REST, SOAP, Platform Events. ERP and back-office connectivity that holds up under load.
Learn more →Salesforce DevOps Center, Copado, Git, CI/CD pipelines, sandbox strategy. Deployments stop being weekend events.
Learn more →AI automation and agent building, reviewed and shipped by a human who's accountable for it working.
AI tools generate suggestions. I provide the sanity check. Reviewing AI-designed automations, identifying gaps, and making sure what gets built actually holds up.
Learn more →Agentforce Specialist. Building AI agents and Einstein-powered automations that reduce inbound volume and improve CSAT.
Learn more →Scoping the use case, wiring up tools and data sources, and shipping custom AI agents that hold up in production, not just in a demo. RAG and Python where the job calls for it.
Learn more →Across in-demand sectors, with clients spanning the Europe, USA, UK, Canada, and Australia.
Salesforce Certified
MuleSoft Certified
Maps out a manual or inefficient business process, then designs and builds the automation that replaces it — using Make, Zapier, Power Automate, or the Salesforce platform itself, depending on what the job actually needs. The work covers invoicing, HR onboarding, operations workflows, and similar repeatable processes, with a focus on reliability once it is running in production, not just a working demo.
Make (Integromat), Zapier, and Power Automate for automation platforms, plus the full Salesforce stack: Sales Cloud, Service Cloud, Experience Cloud, CPQ, Financial Services Cloud, and Field Service Lightning. On the development side: Apex, Lightning Web Components, and MuleSoft for integrations.
Yes. Based in the Netherlands, with delivery experience for clients across Europe, the US, UK, Canada, and Australia.
9+ years working on Salesforce, with 7 Salesforce certifications (Sales Cloud Consultant, Service Cloud Consultant, Experience Cloud Consultant, Platform Developer I, Agentforce Specialist, Data 360 Consultant, and Platform Administrator) plus a MuleSoft Certified Specialist credential.
Yes — this is a dedicated service. AI tools are good at generating a first draft of an automation, but someone still needs to check it for gaps and make sure it holds up once it is handling real data and real volume. That review and fix-up work is part of the AI Automation Consulting service.
Yes. I build retrieval-augmented generation (RAG) solutions, where an AI assistant answers from your own documents and data instead of guessing, and I use Python for custom logic, data handling and API work that sits alongside Salesforce and the automation platforms. These are part of the AI Agents Builder service.
Within one business day.
Salesforce programme, automation workflow, or need a human to sanity-check an AI plan. Get in touch and I respond within one business day.
